This Privacy Policy explains how personal information is collected, used, and shared when you visit or use autoratesnow (the "Site") and the comparison and referral services offered through it (together, the "Services").
In short: Auto Rates Now is a free comparison and referral service — not an insurance company. To match you with quotes, information you provide may be shared with insurance partners and advertisers. You can control how your data is used through the choices described below.
1. Who we are
The Site and Services are operated by Adcore Media Limited ("Auto Rates Now," "we," "us," or "our"). For privacy questions or requests, contact us at contact@adcoremedia.net or through our Contact page.
2. Scope of this policy
This policy applies to information we collect through the Site. It does not apply to the practices of insurance carriers, comparison partners, advertisers, or other third parties we may connect you with. Those third parties operate under their own privacy policies and terms, and we encourage you to review them before submitting information to them.
3. Information we collect
Information you provide
When you interact with the Site or a request initiated through it, you may provide details such as your name, contact information, ZIP code or location, vehicle details, driving history, insurance status, and coverage preferences.
Information collected automatically
When you visit the Site, we and our service providers may automatically collect technical information such as your IP address, device and browser type, operating system, referring pages, pages viewed, and interactions with the Site. This information may be collected through cookies and similar technologies (see Section 6).
Information from third parties
We may receive information about you from advertising partners, analytics providers, and marketing partners, and may combine it with information we collect directly.
4. How we use information
- To operate, maintain, and improve the Site and Services;
- To connect you with insurance partners, advertisers, or comparison services that may provide quotes or offers;
- To measure and improve the performance of our marketing and advertising;
- To personalize content and offers shown to you;
- To detect, prevent, and address fraud, security issues, and misuse;
- To comply with legal obligations and enforce our Terms & Conditions.
5. How we share information
We may share personal information as follows:
- With insurance partners and advertisers. Information you submit may be shared with insurance carriers, agents, brokers, comparison platforms, and advertisers so they can present quotes or offers to you.
- With service providers. We share information with vendors who perform services on our behalf, such as hosting, analytics, and marketing measurement.
- For legal reasons. We may disclose information to comply with law, respond to lawful requests, or protect the rights, property, and safety of Auto Rates Now, our users, or others.
- In business transfers. Information may be transferred as part of a merger, acquisition, financing, or sale of assets.
Under certain U.S. state privacy laws, sharing information with partners for advertising or lead-generation purposes may be considered a "sale" or "sharing" of personal information. Please see our California / U.S. State Privacy Notice for your rights, including how to opt out.
6. Cookies & tracking technologies
We use cookies, pixels, tags, and similar technologies to run the Site, remember your preferences, measure traffic, and support advertising. You can usually manage cookies through your browser settings, and many devices and browsers support the Global Privacy Control (GPC) signal. Disabling some cookies may affect how the Site works.
7. Advertising & analytics
We work with third-party advertising and analytics providers that may use cookies and similar technologies to collect information about your activity across websites over time in order to deliver and measure advertising. These providers operate under their own privacy policies. You can learn more about interest-based advertising and your choices through industry resources such as the Digital Advertising Alliance (optout.aboutads.info) and the Network Advertising Initiative (optout.networkadvertising.org).
8. Your choices & rights
Depending on where you live, you may have rights to access, correct, delete, or restrict the use of your personal information, and to opt out of certain sharing or targeted advertising. To exercise a right, email us at contact@adcoremedia.net. You may also:
- Adjust cookie and tracking settings in your browser or device;
- Use the opt-out tools listed in Section 7;
- Review the California / U.S. State Privacy Notice for state-specific rights and our "Do Not Sell or Share My Personal Information" process.
9. Data retention & security
We retain personal information for as long as needed to fulfil the purposes described in this policy, unless a longer retention period is required by law. We use reasonable administrative, technical, and physical safeguards designed to protect personal information. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.
10. Children's privacy
The Site is intended for adults and is not directed to children under 18. We do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us so we can remove it.
11. International users
Auto Rates Now is operated by Adcore Media Limited, based in Hong Kong, and the Services are intended for users in the United States. If you access the Site from outside the United States, you understand that your information may be processed in countries with different data protection laws than your own.
12. Changes to this policy & how to contact us
We may update this Privacy Policy from time to time. When we do, we will revise the "Last updated" date above. Your continued use of the Site after changes take effect means you accept the updated policy.
Questions or requests? Email contact@adcoremedia.net or write to Adcore Media Limited, Suite C, Level 7, World Trust Tower, 50 Stanley Street, Central, Hong Kong.